Built for stories, data, and how people actually behave.
Epilog Creative is a Jakarta-based digital agency founded in 2019. We help brands plan, create, distribute, and measure digital work across social media, content, creators, performance, and AI visibility.
Our work sits between culture and business: understanding what people care about, shaping the story around it, and building the system to make that story travel. Since 2019, we've worked with established brands across Indonesia, Southeast Asia, and Europe, from finance and healthcare to beauty, lifestyle, retail, and technology.
What we believe.
Good marketing starts with behavior.
Before content formats, we look at how people actually discover, compare, trust, and buy. The feed is messy, search is changing, AI answers are becoming part of discovery. Strategy starts from that reality, not a generic campaign template.
Creativity needs a system.
Strong ideas matter, but consistency makes them useful. We build social, creator, and campaign systems that run beyond one launch moment, with clear planning, production, approval, reporting.
Data should make the work sharper.
Not every metric deserves the same attention. Reach, engagement, sales, sentiment, citations, and share of voice each have different jobs.
AI is part of the new discovery layer.
People use products such as ChatGPT, Gemini, Perplexity, and Google's AI search experiences during discovery. We audit how a brand is represented, improve verifiable source material, and measure selected questions over time.
A few numbers behind the work.
We are not built to be the biggest agency in the room. We are built to be useful early: when the brief is unclear, the category is shifting, the audience is changing, or the brand needs sharper direction before spending more money.
- Founded
- 2019
- Based in
- Jakarta, Indonesia
- Team
- 50+ specialists
- Brands served
- 100+
- Public sector experience
- Finance, healthcare, beauty, lifestyle, and consumer goods
- Team disciplines
- Strategy, creative, media, and data
- Core practices
- Social, creators, campaigns, performance, GEO/AI visibility
How we work.
Every engagement runs on the same four steps: diagnose, build, distribute, measure.
Diagnose
Audience, category, competitors, platform behavior, existing brand signals.
Build
Content systems, campaign ideas, creator programs, media plans, or GEO improvements.
Distribute
How the work travels across platforms, creators, paid media, search, and AI discovery.
Measure
What changed, what worked, what didn't, what to improve next.
The partners.
Abi Mangku Nagari
Partner, Strategy & Finance
Leads strategy, business direction, data thinking, and Epilog's GEO/AI visibility practice.
Meet AbiDFDey Fitria
Partner, Creative
Leads creative direction, brand thinking, and content craft across campaigns and always-on work.
Meet DeyLYLuqyana Yasmin
Partner, Account
Leads client partnership, delivery, and the operating rhythm that keeps the work moving properly.
Meet LuqyanaTell us what you're trying to build.
We'll help you see the opportunity clearly, and what should probably be left alone, because not every problem deserves a 90-slide deck.
Start a conversation on WhatsAppVisit
Taman Gandaria, South JakartaBy appointment only